Reebok Unveils Three Fashion-Forward Collaborations During Paris Fashion Week

Reebok’s forward-thinking collaborations have garnered a lot of attention in recent years, and this week is no different. During a show at Paris Fashion Week, the British footwear brand unveiled three exciting new projects, releasing next year.


Reebok is well-known throughout the sneaker community for their extensive archive of Classics silhouettes, though the UK-based brand does so much more. This week, during their PFW presentation, the brand previewed three new collaborations with high profile designers, each one taking a new Reebok silhouette to the next level.

First up in Reebok’s latest unveiling is their next project with Cottweiler. The British menswear brand is not exactly a household name amongst sneaker circles, though they’ve certainly earned it. Mixing an extensive knowledge of streetwear with high-end Savile Row tailored cuts, the brand has created a somewhat niche following through their blend of upscale sporty menswear. Now, the concept-led design brand is back for another project with Reebok, furthering their love for sports and fashion.

Next up, Reebok has tapped the young Taiwanese brand Angus Chiang for a striking take on the upcoming 3D Storm silhouette. While Cottweiler’s pair deconstructed the shoe, Chiang’s  signature look adds several new layers to the upper, creating a colorful new look combined with technical elements like a magnetic strap locking down the midfoot.

Finally, Ximon Lee’s take on the DMX Trail Hydrex offers a single-piece construction for the upper, which appears to be made from neoprene. The sock-like build is reinforced by several overlays on the mudguard and heels, while a chunky EVA midsole completes the look.

Reebok has not yet announced any release dates for their upcoming collaborations with Angus Chiang, Ximon Lee, and Cottweiler, though given they debuted at Paris Fashion Week, we can expect them to launch sometime next year. Each of the high-profile projects will likely carry a hefty retail price, thanks to their outlandish design elements as well as the designers’ names attached. Check out the preview below for a better look, and stay tuned to JustFreshKicks for more Reebok release news.

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